Also, Google displays around 60 characters of your title on desktops and around 50 characters on mobile. This is why I made sure my page covered EVERYTHING anyone would possibly want to know about optimizing their site for mobile devices. Therefore, it’s important to add your primary focus keyword within 50 characters to be displayed on both desktops and mobile devices. Re-write the Permalink and add the primary focus keyword in it. Obviously, this test is only performed for the primary focus keyword, as it is impractical to add all the focus keywords in your URL without making a mess. Obviously, Rank Math looks for your primary focus keyword in the SEO description, but that’s not all. In this test, Rank Math checks your content to see if the primary focus keyword is present in the first 10% of your post. If the setting is not configured, then Rank Math will try to find if the post excerpt is set, else the first paragraph of the post will be considered. To find out, we asked 107 SEOs to tell us about the keyword tracking tools they use to keep a close eye on how their site and pages are performing in organic search results. This post was generated by GSA Content Gene rator DEMO!
Keep an eye on the ideal length meter too. Rank Math updates the ideal length signal almost instantaneously, and the ideal length should be between 120 to 160 characters. As you already know, the presence of your primary focus keyword in the title of the page is an important ranking signal for Google and other search engines. The presence of the focus keyword in the URL is another ranking signal that all search engines use. For example, if no custom meta description is set, Rank Math will use the description template set in the settings. A new page, even a very good one, will not have many links unless it is part of an existing site (a site being a densely connected set of pages, such as Wikipedia). The easiest and the recommended way to pass this test is to set a custom meta description for the post. The primary way that you can help Google determine what your website is about is by using the correct keywords. Rank Math is intelligent enough to generate a meta description based on your primary focus keyword. But, if you fail the test, head over to the title of the page and re-word it so that your primary focus keyword appears in the first 50 characters. Da ta was c reated with t he help of GSA Content G enerator D emoversion!
If even that’s not set, then Rank Math will pick the first paragraph of your text as the SEO description. You can do that by editing the post’s title directly, or by editing the title in Rank Math’s Snippet editor. The SEO description is the snippet that appears just below the title in the SERP. We didn’t use any black hat SEO strategy, but we did build links via relevant web 2.0 sites and we were very good at it. So now you have an informational piece of content that has hopefully attracted a fair few links. This process is not easy to learn for only a few hours and even master it for day and even weeks. The site tagline is meant to describe what your site is about in a few words. In situations where the post itself is under 300 words, Rank Math will check the entire 300 words for your focus keywords. Instead, shoot for around 1000 words. It gives you more control, and you can optimize your description for users and search engines alike. We don’t exactly know what a user is thinking, but we can safely assume that they are looking for relevance and authority.
By including your focus keyword in the SEO Description, you are taking care of both, which means better rankings and better traffic for you. And better yet, with local SEO – if you can be there to fulfill that intent, 88% of the time they’ll become a lead within 24 hours… You’ve got to understand that authority, niche-specific and generic blogs that publish related content can do the same. To increase your session watch time using series, add a video end screen element pointing at the “next episode” and use a card pointing at the same video before viewers drop off. Always describe your image and video media using alt tags, or alternative text descriptions. Important Note: If you’ve installed Rank Math on a website that has plenty of posts already, then you don’t have to go back and manually fix the meta descriptions of your posts. After all, you don’t want to confuse or mislead the search engine spiders. If you’re doing local SEO, you’ll want to see even more granular search results-right down to the city, town, or even ZIP level. Send more content via your email lists as a way to leverage your owned media and pull in more website traffic.